To position Byte as a premium option for overall wellness, we used our organic social channels to showcase how Byte’s products seamlessly integrate into one’s lifestyle and how easy it is to build an oral wellness routine. We built authentic, yet elevated visual stories paralleling routines already embedded in our consumer’s practice, such as skin care, beauty, and health. We contextualized our products in-sitchu travel and on-the-go environments. For value-add, we ensured copy and messaging drove value-props and created educational moments to the importance of oral health and how our products can help you achieve that.

The following are a few samples of content and photography I have created, on my own, for Byte’s organic social channels.